The receptionist service

Terms of service

Last updated 6 November 2026. These terms cover use of the TradesCall AI receptionist and this website. By starting a trial, paying through a checkout link, or asking us to answer your calls, you agree to them. The privacy policy explains how personal information is handled.

The service

TradesCall AI is an AI receptionist for UK trades, offered by Halo AI Services Ltd under the TradesCall name. It answers calls forwarded from your existing number, takes job details, can book an appointment from the calendar you connect, and can send a confirmation text. It is an automated assistant. It is not a qualified tradesperson, and it does not attend the job.

You set the business rules: services, postcodes, callout fees, and what should trigger a human callback. You are responsible for those rules being accurate and lawful.

Fair use

• Use the service for genuine inbound calls to your trade business, not for bulk marketing, harassment, or unlawful recording.
• You must have the right to forward the number and to let us process caller details for that business.
• Do not tell the assistant to mislead a caller. If someone asks whether they are speaking to a person, the assistant may say it is an AI receptionist.
• Do not try to break, overload, resell, or copy the service, and do not use it to send messages people have opted out of.
• Confirmation texts and similar messages must relate to the enquiry or booking. You are responsible for any wider marketing you ask the service to send.

Pricing and the trial

Current plans are on the home page pricing section. Basic is £39 a month. Business is £79 a month. Pro is not a self-serve price: email hello@tradescall.uk and we will confirm it. A free 14-day trial is described on the home page. Plans are month to month, with no longer tie-in than the period you pay for.

If you use an online checkout, you pay the price shown on that Stripe page. If the home page and a live checkout ever differ, the checkout price is the one you agree for that payment. We do not receive your full card number.

Bookings and emergencies

The assistant can mishear a name, miss a detail, or offer a slot that no longer suits. Check bookings that matter before you rely on them. You remain responsible for the work, the quote, and whether you attend.

Do not use the assistant as the only safeguard for a gas leak, flooding, or a dangerous electrical fault. You choose how emergencies are escalated. A caller in immediate danger should contact the emergency services.

Liability

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that the law of England and Wales does not let us limit or exclude.

Subject to that, we are not liable for lost profits, lost jobs, missed calls, or other indirect or consequential loss. Our total liability arising from the service in any 12-month period is limited to the fees you paid us for the service in that period.

The website and the assistant are provided with reasonable care. We do not promise that every call will be answered, that a booking will always be right, or that the service will be uninterrupted.

Cancelling

Email hello@tradescall.uk to cancel. We will stop the service from renewing. There is no separate refunds page. If you think a charge is wrong, email us and we will look at it.

Other terms

You keep ownership of your business information and your callers’ details. You give us permission to use that information only to provide and support the service, as described in the privacy policy.

We may update these terms by changing this page and the date at the top. The updated terms apply from the next renewal, or sooner if the law requires. Price changes are shown on the home page and at checkout.

If a court finds one part of these terms unenforceable, the rest still applies. These terms are the agreement for the service, together with the privacy policy and the price you accepted at checkout.

Governing law

These terms are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction over disputes about them.

Contact

Halo AI Services Ltd, trading as TradesCall AI. Email hello@tradescall.uk or call 07830 359689.